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food and culinary lifestyle director / photographer

We Specialize in Digital Content for Supermarkets

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Easter Ham / ALDI / Director Photographer Jennifer Davick

 Thanksgiving Turkey / Electrolux / Director Photographer Jennifer Davick

Thanksgiving Turkey / Electrolux / Director Photographer Jennifer Davick

Tell your supermarket’s story with compelling video and photography.

Hey, we get it. You need a diverse library of striking, fresh and timely visual content for your supermarket’s website and Social feeds. Whether your campaigns revolve around the holidays, the change in seasons or touting new products or partnerships, you need video, GIFs and photography to most effectively tell your market’s story right now. 

We are those visual storytellers with deep experience with supermarket brands.  

Holiday Social GIFs: Aldi

For Aldi, we created a series of GIFs for holiday promotions around St. Patrick’s Day and Easter We also used the short, stop-motion format to highlight certain products, such as blenders or rain gear.

Blender / ALDI / Director Photographer Jennifer Davick. Instagram ad.
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80% of users recall a video ad they viewed in the past 30 days

(Source: Hubspot)

Cooking Video Series: Publix Supermarket 

To engage with customers, promote specific products and capitalize on the still-hot cooking video trend, we produced 100+ recipe videos to promote the Publix Aprons Cooking school. Our process involved organizing each recipe into video scripts and shot lists, visual inspiration boards and art direction for stylists. After shooting in a studio, we took the brand’s design files and edited each spot into multiple versions for use across Social and on their website.

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Social video generates 1200% more shares than text and images combined

(Source: SmallBizTrends)

Rain Gear / ALDI / Director Photographer Jennifer Davick

 

I've Built A Team of Experts

I’ve spent years building a team of expert food motion and photography stylists and technicians. With each shoot, I’m able to vet them and understand how to best utilize their strengths and ultimately inspire them to accomplish our common goal for the campaign. 

My style is the embodiment of teamwork and collaboration. I create a culture for the set that emphasizes clarity and communication, that reminds us that we have the greatest jobs in the world. And I encourage exploration and experimentation because I believe in balancing our scripted shoot plan with an openness that allows for unexpected moments of serendipitous beauty.  
 

- Jennifer 

 

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