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food and culinary lifestyle director / photographer

We Specialize in Digital Content for Kitchen Appliances

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Tell your appliance's story with compelling video and photography.

Hey, we get it. You need a diverse library of striking, fresh and timely visual content for your website and Social feeds. This allows your audience to experience your appliance in a context where it intersects with people’s lifestyles. Whether your campaigns revolve around new product launches, sales cycles, the holidays or seasonality, you need a library of video, GIFs and photography to most effectively showcase your appliance right now.


We are visual storytellers with deep experience telling stories that bring kitchens to life.

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For ALDI, we created a series of GIFs that put one of their featured appliances in action.

Publix Super Markets / Apple recipes for Fall featuring a Cuisinart juicer.

 
 This Electrolux/Fridgidaire campaign pictured above and below showcased appliance features like “Temperature Probe” and “Convection Oven” for cooking the perfect Thanksgiving turkey.

This Electrolux/Fridgidaire campaign pictured above and below showcased appliance features like “Temperature Probe” and “Convection Oven” for cooking the perfect Thanksgiving turkey.

For Publix Super Markets, we created a series of cooking videos that highlighted appliance sponsorships - like this panini press.

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Hummus / Food Network / Tabletop Director Jennifer Davick
Pesto / Food Network / Tabletop Director Jennifer Davick
Teamwork :15 / Alouette Cheese / Tabletop and Lifestyle Director Jennifer Davick | Client: Alouette Cheese | Agency: Deep Focus | Production Company: Compulsive Pictures
 Instant Pot Cookbook / Photographer Jennifer Davick for Ten Speed Press

Instant Pot Cookbook / Photographer Jennifer Davick for Ten Speed Press

 Instant Pot Cookbook / Photographer Jennifer Davick for Ten Speed Press

Instant Pot Cookbook / Photographer Jennifer Davick for Ten Speed Press

 Precision Temperature Control / Melted Chocolate

Precision Temperature Control / Melted Chocolate

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80% of users recall a video ad they viewed in the past 30 days

(Source: Hubspot)

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Social video generates 1200% more shares than text and images combined

(Source: SmallBizTrends)

 Convection Oven Roasted Chicken

Convection Oven Roasted Chicken

Explore Appliance Features with a Cooking Video Series 

Imagine a cooking video series that revolves around your appliance and its functionality. We’ve got you covered. Publix Super Markets hired us to produce 100+ recipe videos to promote sponsored content. Their goal was to engage with customers, promote specific products and cooking tools and to capitalize on this still-hot cooking video trend. Our process involved organizing each recipe into video scripts and shot lists, visual inspiration boards and art direction for stylists. After shooting in a studio, we took the brand’s design files and edited each spot into multiple versions for use across Social and on their website.


 

I've Built A Team of Experts

As a Tabletop Food and Culinary Lifestyle Director and Photographer, I’ve spent years building a team of expert food motion and photography stylists and technicians. With each shoot, I’m able to vet them and understand how to best utilize their strengths and ultimately inspire them to accomplish our common goal for the campaign. 

My style is the embodiment of teamwork and collaboration. I create a culture for the set that emphasizes clarity and communication, that reminds us that we have the greatest jobs in the world. And I encourage exploration and experimentation because I believe in balancing our scripted shoot plan with an openness that allows for unexpected moments of serendipitous beauty.  
 

- Jennifer 

 

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